The life-changer foundation from K-beauty


1 minute of attention for 1 Foundation, the first one which in 2019 helps me to come back to use foundation on my face. My skin indeed has been hostile even to my favorite foundation ever, but now, thanks to this special 1, I’m reconciling with the category.

It was the Cosmoprof Award 2018 winner for #makeup section and since 2020 it is finally retail in Italy too, but there are so many other countries waiting to have this brand too!

The feeling on skin is like having nothing but a cream, but the skin tone is uniformed with just one drop for the cheek. I use it with a blender sponge because I don’t like to touch foundation with hands but it could be easily applied with fingers, as such as a face cream or serum!

editorial make up with 1 Foundation made in korea - makeup artist Anna Marchese

Blossom From The Earth Editorial | make-up: Anna Marchese using 1 Foundation.

1 Foundation has an SPF to protect the skin from the UV rays and the coverage is buildable but never becomes too heavy.

The finish is semi-matte but what I’ve noticed using it for months is that, as the hours go by, it melts with your skin and the result is even better than the first minutes after application. If you apply it in the morning, you’ll reach the best luminous and natural finish in the afternoon!


It’s high performance makes this foundation perfect for consumers but also for professional make-up artists because it is fast in the application compared to other professional foundations like Armani Luminous Silk.

This masterpiece of the Korean beauty also fits mature skins thanks to its light texture, especially if you use it with a good face cream before!

We hope to see other shades to cover all the skin tone ranges!


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